Business

Video: Ilitch Team Opens Arena Project Preview Center for VIPs

June 29, 2015, 11:31 AM

Olympia Entertainment and Olympia Development have opened a limited-access Preview Center in the northeast corner of Comerica Park that features three dimensional-printed scaled animated models of "The District Detroit" and the new arena.

The sales tool initially is open to businesses and investors interested in opportunities in The District Detroit and the new Detroit arena, the Olympia website says. Open house events and season ticket holder appointments begin early next year.

Olympia's website states:

While the Preview Center will be used for a wide range of events, the primary use for the next 24 months is to tell The District Detroit and Events Center story to a wide variety of potential investors, sponsors and suite and season ticket holders.  Driving effective retail, office and residential leasing through the Preview Center will support the positive economic impact of these developments for Detroit and Michigan.

"The new Detroit arena is going to offer one-of-a-kind fan experiences and reflect the excitement and energy associated with all that is going on in our hometown,” Tom Wilson, President of Olympia Entertainment, said in a statement. “The Preview Center is equally amazing, redefining how experiences like this are shared prior to the opening of the arena.”

Features:

•  District model: 109 square feet with video projection and audio.
•  Arena model: 42 square feet with video and sound.
•  Inventory system: List of suite options, sponsorships, season ticket choices.
•  Suite:  600-square-foot replica.
•  View from seat: Simulated sight lines from every suite, club and general section view for season tickets.
•  Wings lockers: Three Red Wings lockers for Henrik Zetterberg, Pavel Datsyuk and Niklas Kronwall.
•  Memorabilia: Wings and entertainment experiences are captured throughout the space, including a 9’x7’ winged wheel logo containing the names of every member of the 11 Stanley Cup champion teams, Gordie Howe/Bill Gadsby 49th birthday skate swap exhibit and Michigan suppliers board.
Historic Zamboni: Push-behind ice restoring machine used up through the 1965 season.



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