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We’re Southeastern Michigan’s Online News Source

At deadlinedetroit.com, we provide readers daily with original news, photos and opinions along with a digest of great links to stories, videos, podcasts and blogs.

Deadline Detroit is a homegrown media revolution. We cover the Motor City and Southeast Michigan, and bring you the most interesting news that Metro Detroit has to offer.

 


 

FASTEST GROWING LOCAL SITE IN MICHIGAN

Deadline Detroit started on April 27, 2012 with an amazing 92,000 impressions in the first month of business. We have grown each and every month. At last count, we had more than 300,000 unique visitors per month and more than 650,000 pageviews. We can attribute our growth to the passion of our readers, who appreciate a high quality news site produced by first-rate journalists. 

WHERE ARE WE

Our coverage focuses on the city and the Metro area.  Most of our readers live in the Detroit Metropolitan area. We also have readers who live on the outskirts of the Metro area, as well as out of state in cities like Chicago, New York and Los Angeles. We believe many of those out-of-state folks are Michigan transplants who thirst for news about their hometown or people who have become intrigued with a city that has become national news.

WHO ARE OUR READERS

Over the past year, we have attracted many sophisticated readers, thanks to the quality content we deliver.  We typically reach Adults 25-54, HHI  between $40K-$100K. They are college educated and decision makers, many of whom have a passion for Detroit. 

 


 

DEADLINE OFFERS A SOLUTION FOR EVERYONE

We believe that Deadline Detroit advertising can provide benefits for every company.  We focus on targeting your advertising to qualified leads, not just any lead. We offer various elements of advertising, inluding 10 Categories and a variety of ancillary elements.

DISPLAY ADS

We offer our advertisers positions that are standard IAB Ad Sizes. They would include a 728x90, 468x60, 240x200, and 240x400.

SPONSORSHIP OPPORTUNITIES

Not only do we offer standard ad positions, but we specialize in unique opportunities for our advertisers. Our most visual sponsorship placement is a Category Page Sponsorship. Our other opportunities include widget sponsorships, like the weather, sports ticker, social media, etc.

MULTI MEDIA

We believe that online advertising is becoming stronger each day. We are offering our advertisers solutions to integrate with other elements of advertising. We offer Pre- Roll, Video Ads, Background, TV, and E-Billboards, to name a few

ENGAGE PLATFORM

Not interested in mainstream online advertising? We have what you are looking for. We offer what we call the ENGAGE PLATFORM, which consists of programs that engage readers to follow and get involved. We have programs such as Made in Michigan, Deadline Does, New Media Breakfast Series and others.

 


 

CAMPAIGN REPORTING

We are committed to giving you a fully transparent world class service every step of the way. We use one of the most sophisticated ad serving technologies around.

TARGETING CAPABILITIES

Looking to increase your visibility, we offer our advertisers the ability to target by Content, Geographic and Frequency.

CREATIVE SERVICES

We have an in-house service that will support all your creative services. We offer creative that is effective for your message.

 


 

CONTACT

Allan Lengel 
allan@deadlinedetroit.com or Allan.Lengel@gmail.com
C:202.309.5555