A restaurant chain is coming to Oakland County with all the maturity of a freshman kegger and as much sophistication as "Dumb and Dumber" films.
The newcomer apparently targets a dining segment that sees Hooters as too tame.
Here's the top of a Crain's item that's as brief as the servers' uniform tops:
Michigan’s first Twin Peaks Restaurant, a Texas-based sports bar and restaurant that calls itself “the ultimate man cave,” is set to open in Madison Heights in November.
The 360-seat local site will be on 14 Mile, alongside I-75. It's "part of a booming niche in the beleaguered restaurant industry known as 'breastaurants,' or sports bars that feature scantily clad waitresses," as the Associated Press put it in 2012, adding:
In case you didn't catch the joke, the chain's logo is an image of two pointy, snow-capped mountains. And the sports bar doesn't stop there: It promises "scenic views."
The website promotes more than burgers, fried pickles and beers:
Our friendly and attentive Twin Peaks Girls, offering their signature “Girl Next Door” charisma and playful personalities, ensure that your adventure happens at the Peaks. . . .
At the Peaks, every seat has a knockout view.
Get it yet? It's like Hooters without the owl logo or a strip bar without full toplessness.